MeMe Detroit – ‘Live To Love You’ll Love to Live’ (SoulRock Central Records) Print E-mail
CD Reviews
Written by Rich Hobson   
Tuesday, 15 November 2016 03:00

Meme DetroitWith influences like PJ Harvey, Foo Fighters and Manic Street Preachers, you probably figure that you know exactly what MeMe Detroit sound like, right? Wrong. Sort of.


Hailing from Birmingham and plying the well-tread boards of grunge (or at least, grunge’s radio-friendly cousin), MeMe Detroit are every bit as recognisable as a band raised on the sound of the 1990s, drinking from influences both sides of the pond in their quest to create a sound which wouldn’t be a million miles away from a College radio station in the 1990s.


What we get with ‘Live To Love You’ll Love to Live’ is an album which has tinges of the sound which helped catapult the likes of Milk Teeth to acclaim whilst maintaining a wonderfully chewy pop centre that ranges from Alanis Morissette to Fleetwood Mac.



Too clean to comfortably fit right into the grunge tag, the band instead have mastered the art of the subliminally off-colour Pop tune. Opening the album with ‘A Point of You’, a Queens Of The Stone Age by-way-of Nirvana track with a groovy core, the band all but neglect the harsher aspects of grunge in favour of something a little more palatable, if a little inoffensive. Tinges of acts like The Breeders or the Poppier aspects of Rocket From The Crypt shine through on ‘Stand Up You’re Living’, whilst the decidedly Alanis-ish ‘Don’t Bring This Down’ shows that the band are every bit as versed in Pop’s more glorious aspects as they are in rock sounds.


Not so much an album forging its own sound as an album which perfectly encapsulates what came before it whilst sprinkling its own fairy dust on top, ‘Live to Love…’ is one of those rare albums which could just as easily sit on an Indie playlist as on a Rock list. Treading the line carefully between sweet, soulful and energetic, the band offer up a blend of acoustic guitars and pianos for softer tracks, whilst the kick in of electric guitars and grooving basslines on tracks like ‘Emily’ or ‘Adelaide’ show there’s still plenty of bite should the band choose to bare their fangs.


Whilst many of their contemporaries are trying to prove their punk credentials, MeMe Detroit immerse themselves in pop appeal, not losing an ounce of integrity for the fact.