I've now spent two days locked in a room listening to this, the 3rd album from the effervescent Die So Fluid, teleporting myself back to every live gig I've seen them play but imagining these new offerings instead ... and it works, it works well in my head and then the contemplation of such an epic yet simple statement of an album name creeps in along with emotions that this as yet unheard music is conjuring within me.  This simple fact, the emotions that music makes in you when you first hear it, is the sign of an album well done, a job executed with efficiency and musicians right at the top of their game.

Whilst listening to the album on repeat, I've also contemplated why this trio of outstanding musicians aren't as big as any other big named band you can think of - I don't have the answers why and I'm sure they don't either but I will tell you, I'm actually pretty glad they aren't massive as then the hunger would die and they would be left churning out song after song and not having any ambition to better what they've already bettered from their first release, 'Spawn Of Dysfunction' in 2005 to 'Not Everybody Gets A Happy Ending' in 2008 and now 'The World Is Too Big For One Lifetime'. 

I'm not going to go into any long winded, journalistic worded descriptions of their tracks but as far as the songs on the album go, they're all fantastic and brilliant in their own ways - well thought out to carry a new tone to this album that wasn't quite the same on the two previous records. My favourite would have to be 'What A Heart Is For' and there is even a special piano moment right at the end of the album, if you forget to start it again straight away.

If I worked for Kerrang! Die So Fluid would have 5 K's but I don't so they get a big fucking ÜBER thumbs up from me instead!

www.myspace.com/diesofluid